:root {
  --mkt-ink: #0a0a10;
  --mkt-paper: #f7f7f2;
  --mkt-blue: #1559ff;
  --mkt-violet: #7c3cff;
  --mkt-pink: #ff365f;
  --mkt-lime: #d8ff36;
  --mkt-line: rgba(10, 10, 16, .14);
}

html { scroll-behavior: smooth; }
body.marketing-redesign { margin: 0; color: var(--mkt-ink); background: var(--mkt-paper); font-family: "Microsoft YaHei", "PingFang SC", Arial, sans-serif; }
.marketing-redesign *, .marketing-redesign *::before, .marketing-redesign *::after { box-sizing: border-box; }
.marketing-redesign main { overflow: clip; }
.marketing-redesign a { text-decoration: none; }
.mkt-container { width: min(1440px, calc(100% - 80px)); margin-inline: auto; }
.mkt-section { position: relative; padding: 104px 0; }

/* Shared header stays transparent over the hero and becomes solid after scroll. */
#header { position: absolute; inset: 0 0 auto; width: 100%; z-index: 299; }
#header #header-wrap { transition: background-color .3s ease, border-color .3s ease, box-shadow .3s ease, backdrop-filter .3s ease; }
#header:not(.sticky-header) #header-wrap { background: transparent !important; border-bottom-color: transparent !important; box-shadow: none !important; backdrop-filter: none !important; }
#header.sticky-header #header-wrap { background: rgba(255, 255, 255, .96) !important; border-bottom: 1px solid rgba(13, 19, 31, .08); box-shadow: 0 10px 30px rgba(13, 19, 31, .08); backdrop-filter: blur(16px); }
#header .container { width: min(1440px, calc(100% - 80px)); max-width: none; }
#header #logo img { width: clamp(128px, 10vw, 168px) !important; height: auto !important; padding: 15px 0 !important; }
#header:not(.sticky-header) #logo .logo-default { display: block !important; }
#header:not(.sticky-header) #logo .logo-dark { display: none !important; }
#header.sticky-header #logo .logo-default { display: none !important; }
#header.sticky-header #logo .logo-dark { display: block !important; }
#header:not(.sticky-header) .menu-container > .menu-item > .menu-link { color: #fff !important; text-shadow: 0 1px 14px rgba(0, 0, 0, .45); }
#header:not(.sticky-header) .menu-container > .menu-item > .menu-link:hover { color: var(--mkt-lime) !important; }
#header:not(.sticky-header) .cnvs-hamburger-inner,
#header:not(.sticky-header) .cnvs-hamburger-inner::before,
#header:not(.sticky-header) .cnvs-hamburger-inner::after { background-color: #fff !important; }
#jy-header-menu { border-right: 0 !important; }
@media (min-width: 992px) {
  body.marketing-redesign.is-expanded-menu #header.service-menu-active:not(.sticky-header) #header-wrap,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:hover) #header-wrap,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:focus-within) #header-wrap {
    background: #fff !important;
    border-bottom-color: #eceef2 !important;
    box-shadow: none !important;
  }
  body.marketing-redesign.is-expanded-menu #header.service-menu-active:not(.sticky-header) #logo .logo-default,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:hover) #logo .logo-default,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:focus-within) #logo .logo-default {
    display: none !important;
  }
  body.marketing-redesign.is-expanded-menu #header.service-menu-active:not(.sticky-header) #logo .logo-dark,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:hover) #logo .logo-dark,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:focus-within) #logo .logo-dark {
    display: block !important;
  }
  body.marketing-redesign.is-expanded-menu #header.service-menu-active:not(.sticky-header) #jy-header-menu > .menu-item > .menu-link,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:hover) #jy-header-menu > .menu-item > .menu-link,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:focus-within) #jy-header-menu > .menu-item > .menu-link {
    color: #1c2027 !important;
    text-shadow: none;
  }
  body.marketing-redesign.is-expanded-menu #header.service-menu-active:not(.sticky-header) #jy-header-menu > .service-mega-menu > .menu-link,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:hover) #jy-header-menu > .service-mega-menu > .menu-link,
  body.marketing-redesign.is-expanded-menu #header:not(.sticky-header):has(#jy-header-menu .service-mega-menu:focus-within) #jy-header-menu > .service-mega-menu > .menu-link {
    color: #246bfe !important;
  }
}

.mkt-heading { display: grid; grid-template-columns: 330px minmax(0, 1fr); column-gap: 46px; row-gap: 12px; margin-bottom: 52px; }
.mkt-heading > p { grid-row: 1 / span 2; margin: 6px 0 0; font-size: 18px; font-weight: 800; line-height: 1.4; letter-spacing: .04em; text-transform: uppercase; }
.mkt-heading > p span { display: inline-grid; place-items: center; min-width: 46px; height: 31px; margin-right: 12px; color: #fff; background: var(--mkt-pink); clip-path: polygon(8px 0, 100% 0, calc(100% - 8px) 100%, 0 100%); }
.mkt-heading h2 { margin: 0; max-width: 920px; font-size: clamp(34px, 3.15vw, 52px); line-height: 1.08; letter-spacing: 0; font-weight: 900; }
.mkt-heading > div { max-width: 820px; color: #5f6470; font-size: 15px; line-height: 1.85; }
.mkt-heading--light { color: #fff; }
.mkt-heading--light h2 { color: #fff; }
.mkt-heading--light > div { color: rgba(255, 255, 255, .66); }

/* Hero */
.mkt-hero { min-height: 100svh; position: relative; display: flex; align-items: center; overflow: hidden; color: #fff; background: #070812; }
.mkt-hero__media { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; object-position: center; transform: scale(1.015); }
.mkt-hero__shade { position: absolute; inset: 0; background: linear-gradient(90deg, rgba(3, 4, 11, .82) 0%, rgba(4, 5, 13, .6) 37%, rgba(5, 6, 15, .12) 70%), linear-gradient(180deg, rgba(3, 4, 10, .16), rgba(3, 4, 10, .04) 68%, rgba(3, 4, 10, .58)); }
.mkt-hero__inner { position: relative; z-index: 2; display: flex; justify-content: space-between; align-items: flex-end; padding: 132px 0 82px; }
.mkt-hero__copy { width: min(850px, 68%); max-width: 850px; }
.mkt-kicker { display: flex; width: max-content; max-width: 100%; align-items: center; margin: 0 0 24px; padding: 8px 58px 8px 16px; color: #fff; background: linear-gradient(90deg, rgba(30,91,255,.92) 0%, rgba(61,77,218,.58) 68%, rgba(61,77,218,0) 100%); font-size: 15px; font-weight: 800; letter-spacing: .02em; }
.mkt-kicker span { display: none; }
.mkt-hero h1 { width: max-content; max-width: 100%; margin: 0; color: #fff; line-height: 1; letter-spacing: 0; font-weight: 950; }
.mkt-hero h1 .mkt-title-primary { display: block; width: max-content; color: #fff; font-size: clamp(74px, 6.15vw, 96px); line-height: .98; }
.mkt-hero h1 strong { display: block; width: max-content; margin-top: 17px; color: transparent; background: linear-gradient(100deg, #ffffff 0%, #74a2ff 22%, #ff5979 46%, #e4ff65 68%, #ffffff 100%); background-size: 260% 100%; background-position: 0 50%; -webkit-background-clip: text; background-clip: text; font-size: clamp(43px, 3.55vw, 56px); line-height: 1.05; letter-spacing: .025em; animation: mkt-hero-title-flow 8s ease-in-out infinite; }
@keyframes mkt-hero-title-flow { 0%, 100% { background-position: 0 50%; } 50% { background-position: 100% 50%; } }
.mkt-hero__lead { max-width: 690px; margin: 28px 0 0; color: rgba(255,255,255,.82); font-size: 17px; line-height: 1.85; }
.mkt-hero__actions { display: flex; flex-wrap: wrap; align-items: stretch; gap: 14px; margin-top: 32px; }
.mkt-hero__form { display: flex; align-items: stretch; gap: 10px; }
.mkt-phone-field { width: 290px; height: 56px; min-height: 56px; display: flex; align-items: center; padding: 4px 12px 4px 16px; border: 1px solid rgba(255,255,255,.54); background: rgba(7,9,20,.48); backdrop-filter: blur(12px); clip-path: polygon(10px 0, 100% 0, calc(100% - 10px) 100%, 0 100%); transition: border-color .25s ease, background .25s ease, box-shadow .25s ease; }
.mkt-phone-field:hover, .mkt-phone-field:focus-within { border-color: rgba(132,174,255,.95); background: rgba(10,14,31,.72); box-shadow: 0 0 0 3px rgba(58,105,255,.13); }
.mkt-phone-field__prefix { display: inline-flex; flex: 0 0 auto; align-items: center; gap: 6px; margin-right: 12px; padding-right: 12px; border-right: 1px solid rgba(255,255,255,.28); color: rgba(255,255,255,.8); font-size: 14px; font-weight: 700; }
.mkt-phone-field__prefix svg { color: #81a9ff; }
.mkt-phone-field input { width: 100%; min-width: 0; padding: 12px 0; border: 0; outline: 0; color: #fff; background: transparent; font: inherit; font-size: 14px; }
.mkt-phone-field input::placeholder { color: rgba(255,255,255,.52); }
.mkt-hero__form .mkt-button { height: 56px; min-height: 56px; border: 0; cursor: pointer; }
.mkt-hero__form .mkt-button:disabled { cursor: wait; opacity: .78; transform: none; }
.mkt-hero__proof { width: 520px; max-width: 100%; display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); align-items: stretch; margin-top: 34px; color: #fff; }
.mkt-hero__proof > div { min-width: 0; display: flex; flex-direction: column; align-items: center; justify-content: center; padding: 4px 18px; border-left: 1px solid rgba(255,255,255,.24); text-align: center; }
.mkt-hero__proof > div:first-child { border-left: 0; }
.mkt-hero__proof b { color: #fff; font-size: 20px; line-height: 1.1; }
.mkt-hero__proof div > span { margin-top: 7px; color: rgba(255,255,255,.62); font-size: 12px; }
.mkt-button { min-height: 52px; display: inline-flex; align-items: center; justify-content: center; gap: 18px; padding: 0 26px; border: 1px solid transparent; color: #fff; font-size: 15px; font-weight: 800; line-height: 1; clip-path: polygon(10px 0, 100% 0, calc(100% - 10px) 100%, 0 100%); transition: transform .25s ease, background-color .25s ease, color .25s ease, box-shadow .25s ease; }
.mkt-button:hover { transform: translateY(-3px); color: #fff; }
.mkt-button span { font-size: 20px; transition: transform .25s ease; }
.mkt-button:hover span { transform: translate(3px, -2px); }
.mkt-button--hot { background: linear-gradient(100deg, var(--mkt-pink), #ff6048); box-shadow: 0 12px 34px rgba(255, 54, 95, .25); }
.mkt-button--hot:hover { box-shadow: 0 18px 42px rgba(255, 54, 95, .38); }
.mkt-button--ghost { border-color: rgba(255,255,255,.48); background: rgba(8, 9, 20, .24); backdrop-filter: blur(8px); }
.mkt-button--ghost:hover { background: #fff; color: #10111b; }
.mkt-button--ink { background: var(--mkt-ink); color: #fff; }
.mkt-button--ink:hover { background: var(--mkt-blue); }
.mkt-hero__ticker { position: absolute; z-index: 3; inset: auto 0 0; height: 38px; overflow: hidden; color: #0b0c13; background: var(--mkt-lime); font-size: 12px; line-height: 38px; font-weight: 900; white-space: nowrap; }
.mkt-hero__ticker-track { display: flex; width: max-content; animation: mkt-ticker 52s linear infinite; }
.mkt-hero__ticker-group { display: flex; flex: 0 0 auto; }
.mkt-hero__ticker-item { display: inline-flex; flex: 0 0 auto; align-items: baseline; gap: 10px; padding-right: 138px; }
.mkt-hero__ticker-item i { color: rgba(11,12,19,.48); font-size: 11px; font-style: normal; font-weight: 800; }
.mkt-hero__ticker-item small { color: rgba(11,12,19,.68); font-size: 10px; font-weight: 800; letter-spacing: .04em; }
@keyframes mkt-ticker { to { transform: translateX(-50%); } }

/* Service matrix */
.mkt-services { background: #f9f9f5; }
.mkt-service-stage { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); align-items: stretch; border-bottom: 1px solid rgba(255,255,255,.16); background: #0a0b12; }
.mkt-service { position: relative; isolation: isolate; min-height: 390px; padding: 28px 24px 26px; color: #fff; border-left: 1px solid rgba(255,255,255,.18); border-bottom: 1px solid rgba(255,255,255,.18); background-color: #10111a; overflow: hidden; transition: box-shadow .35s ease; }
.mkt-service:last-child { border-right: 1px solid rgba(255,255,255,.18); }
.mkt-service:nth-child(1) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-h5.webp"); }
.mkt-service:nth-child(2) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-mini-game.webp"); }
.mkt-service:nth-child(3) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-mini-program.webp"); }
.mkt-service:nth-child(4) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-ar.webp"); }
.mkt-service:nth-child(5) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-video.webp"); }
.mkt-service:nth-child(6) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-live-screen.webp"); }
.mkt-service:nth-child(7) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-ai.webp"); }
.mkt-service:nth-child(8) { --mkt-service-image: url("../../image-jy/marketing-redesign/service-data.webp"); }
.mkt-service::before { content: ""; position: absolute; z-index: 0; inset: 0; display: block; background: var(--mkt-service-image) center 50% / cover no-repeat; transform: scale(1); transition: transform .5s cubic-bezier(.2,.7,.2,1); }
.mkt-service::after { content: ""; position: absolute; z-index: 1; right: 0; bottom: 0; left: 0; height: 48%; background: rgba(5, 6, 13, .94); }
.mkt-service > * { position: relative; z-index: 2; }
.mkt-service b { display: block; color: #fff; font-family: Impact, Haettenschweiler, sans-serif; font-size: 48px; line-height: 1; font-weight: 400; text-shadow: 0 3px 18px rgba(0,0,0,.55); }
.mkt-service__copy { position: absolute; z-index: 2; top: calc(52% + 18px); right: 24px; bottom: 20px; left: 24px; display: flex; flex-direction: column; align-items: flex-start; justify-content: flex-start; }
.mkt-service__copy > span { display: inline-block; margin: 0; padding: 0 0 5px; color: #fff; border-bottom: 3px solid var(--mkt-blue); font-size: 14px; line-height: 1.4; font-weight: 800; }
.mkt-service:nth-child(2n) .mkt-service__copy > span { border-color: var(--mkt-pink); }
.mkt-service:nth-child(3n) .mkt-service__copy > span { border-color: var(--mkt-violet); }
.mkt-service h3 { margin: 12px 0 8px; color: #fff; font-size: 23px; line-height: 1.25; font-weight: 900; text-shadow: 0 2px 14px rgba(0,0,0,.72); }
.mkt-service p { margin: 0; color: rgba(255,255,255,.76); font-size: 14px; line-height: 1.8; text-shadow: 0 1px 9px rgba(0,0,0,.82); }
.mkt-service:hover { z-index: 3; box-shadow: 0 22px 42px rgba(8,9,18,.24); }
.mkt-service:hover::before { transform: scale(1.06); }

/* Problems */
.mkt-problems { color: #fff; background: #0a0b12; }
.mkt-problems::before { content: ""; position: absolute; inset: 0; opacity: .34; background-image: linear-gradient(rgba(255,255,255,.04) 1px, transparent 1px), linear-gradient(90deg, rgba(255,255,255,.04) 1px, transparent 1px); background-size: 42px 42px; pointer-events: none; }
.mkt-problem-layout { position: relative; display: grid; grid-template-columns: 1fr .95fr; gap: 80px; align-items: center; }
.mkt-problem-list { display: grid; grid-template-columns: repeat(2, 1fr); }
.mkt-problem-list article { min-height: 180px; padding: 24px 26px; border-top: 1px solid rgba(255,255,255,.14); border-right: 1px solid rgba(255,255,255,.14); transition: transform .25s ease, background-color .25s ease, border-color .25s ease; }
.mkt-problem-list article:nth-child(2n) { border-right: 0; }
.mkt-problem-list article:nth-last-child(-n+2) { border-bottom: 1px solid rgba(255,255,255,.14); }
.mkt-problem-list article:hover { z-index: 1; transform: none; background: rgba(255,255,255,.035); }
.mkt-problem-list article:nth-child(odd):hover { box-shadow: inset 0 1px var(--mkt-pink), inset -1px 0 var(--mkt-pink), inset 0 -1px var(--mkt-pink); }
.mkt-problem-list article:nth-child(even):hover { box-shadow: inset 0 1px var(--mkt-pink), inset 1px 0 var(--mkt-pink), inset 0 -1px var(--mkt-pink); }
.mkt-problem-list b { color: var(--mkt-pink); font-size: 14px; }
.mkt-problem-list h3 { margin: 24px 0 10px; font-size: 22px; color: #fff; }
.mkt-problem-list p { margin: 0; color: rgba(255,255,255,.58); font-size: 14px; line-height: 1.75; }
.mkt-data-panel { position: relative; min-height: 455px; padding: 38px; border: 1px solid rgba(255,255,255,.18); background: #060816; clip-path: polygon(24px 0, 100% 0, 100% calc(100% - 24px), calc(100% - 24px) 100%, 0 100%, 0 24px); overflow: hidden; transition: border-color .3s ease, box-shadow .3s ease; }
.mkt-data-panel::before { content: ""; position: absolute; right: 0; bottom: 0; left: 0; height: 43%; background-image: linear-gradient(180deg, rgba(6,8,22,.08), rgba(6,8,22,.3)), url("../../image-jy/marketing-redesign/marketing-data-funnel.webp"); background-position: center 58%; background-size: cover; background-repeat: no-repeat; pointer-events: none; }
.mkt-data-panel::after { content: ""; position: absolute; right: 38px; bottom: 43%; left: 38px; height: 1px; background: linear-gradient(90deg, transparent, rgba(126,167,255,.48), rgba(255,75,142,.52), transparent); pointer-events: none; }
.mkt-data-panel:hover { border-color: rgba(105,147,255,.48); box-shadow: 0 22px 56px rgba(0,0,0,.24); }
.mkt-data-panel > * { position: relative; z-index: 1; }
.mkt-data-panel > p { margin: 0 0 34px; font-size: 20px; font-weight: 800; }
.mkt-data-numbers { display: grid; grid-template-columns: repeat(2, 1fr); gap: 24px; }
.mkt-data-numbers span { color: rgba(255,255,255,.58); font-size: 12px; }
.mkt-data-numbers strong { display: block; color: #fff; font-size: clamp(30px, 3vw, 48px); line-height: 1.1; font-weight: 900; }
.mkt-data-funnel { display: grid; grid-template-columns: repeat(4, 1fr); align-items: end; height: 152px; margin-top: 28px; padding-bottom: 6px; }
.mkt-data-funnel span { position: relative; z-index: 1; display: flex; flex-direction: column; align-items: center; justify-content: center; color: #fff; text-align: center; text-shadow: 0 2px 12px rgba(0,0,0,.9); }
.mkt-data-funnel span:nth-child(2) { transform: translateY(5px); }
.mkt-data-funnel span:nth-child(3) { transform: translateY(8px); }
.mkt-data-funnel span:nth-child(4) { transform: translateY(12px); }
.mkt-data-funnel b { font-size: 13px; line-height: 1.2; }
.mkt-data-funnel small { margin-top: 6px; color: rgba(255,255,255,.82); font-size: 12px; }

/* Goals */
.mkt-goals { background: #fff; }
.mkt-goal-shell { display: grid; grid-template-columns: 320px minmax(0, 1fr); border: 1px solid var(--mkt-line); }
.mkt-goal-nav { padding: 20px 0; background: #f2f2ed; }
.mkt-goal-nav button { width: 100%; display: flex; align-items: center; gap: 22px; padding: 20px 28px; border: 0; color: #252630; background: transparent; font-size: 16px; font-weight: 800; text-align: left; cursor: pointer; transition: color .2s ease, background .2s ease, transform .2s ease; }
.mkt-goal-nav button span { color: #92949c; font-family: Impact, sans-serif; font-size: 22px; font-weight: 400; }
.mkt-goal-nav button:hover, .mkt-goal-nav button.is-active { color: #fff; background: var(--mkt-blue); transform: translateX(8px); }
.mkt-goal-nav button:hover span, .mkt-goal-nav button.is-active span { color: var(--mkt-lime); }
.mkt-goal-content { --mkt-goal-image: url("../../image-jy/marketing-redesign/goal-exposure.webp"); min-height: 470px; position: relative; display: grid; grid-template-columns: 1fr; padding: 62px; color: #fff; background-image: var(--mkt-goal-image); background-position: center; background-size: cover; background-repeat: no-repeat; opacity: 1; transition: filter .22s ease; }
.mkt-goal-content.is-switching { filter: saturate(.9) brightness(.96); }

#featured-cases { scroll-margin-top: 74px; }
.mkt-goal-content > div { text-shadow: 0 2px 16px rgba(0,0,0,.82); }
.mkt-goal-content > div > p:first-child { margin: 0 0 18px; color: var(--mkt-lime); font-size: 14px; font-weight: 800; }
.mkt-goal-content h3 { max-width: 720px; margin: 0; color: #fff; font-size: clamp(32px, 3.5vw, 54px); line-height: 1.08; font-weight: 900; }
.mkt-goal-content > div > p:not(:first-child) { max-width: 640px; margin: 26px 0; color: rgba(255,255,255,.72); font-size: 15px; line-height: 1.85; }
.mkt-goal-content ul { display: flex; flex-wrap: wrap; gap: 10px; margin: 0; padding: 0; list-style: none; }
.mkt-goal-content li { padding: 7px 12px; border: 1px solid rgba(255,255,255,.26); font-size: 12px; transition: transform .2s ease, border-color .2s ease, color .2s ease; }
.mkt-goal-content li:hover { transform: translateY(-2px); border-color: rgba(255,255,255,.68); color: #fff; }
.mkt-goal-content aside { position: absolute; right: auto; bottom: 16px; left: 62px; width: 430px; min-height: 66px; display: grid; grid-template-columns: auto 1fr auto; align-items: center; gap: 16px; padding: 11px 0 11px 18px; background: transparent; }
.mkt-goal-content aside::before { content: ""; position: absolute; top: 50%; left: 0; width: 4px; height: 34px; background: var(--mkt-pink); transform: translateY(-50%); }
.mkt-goal-content aside span { display: block; color: var(--mkt-pink); font-size: 14px; font-weight: 800; }
.mkt-goal-content aside strong { display: block; margin: 0; color: #fff; font-size: 14px; line-height: 1.45; }
.mkt-goal-content aside a { min-height: 38px; display: inline-flex; align-items: center; justify-content: center; padding: 0 13px; border: 1px solid rgba(229,255,82,.72); color: var(--mkt-lime); background: rgba(8,9,20,.18); font-size: 14px; font-weight: 800; white-space: nowrap; transition: transform .22s ease, color .22s ease, background-color .22s ease, border-color .22s ease; }
.mkt-goal-content aside a:hover { transform: translateY(-2px); border-color: var(--mkt-pink); color: #fff; background: var(--mkt-pink); }
.mkt-goals #goals-title { max-width: none; white-space: nowrap; font-size: clamp(34px, 2.9vw, 48px); }

/* Mechanisms */
.mkt-mechanisms { background: #eceee9; }
.mkt-mechanism-row { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 14px; }
.mkt-mechanism-row article { min-height: 270px; padding: 22px 20px; display: flex; flex-direction: column; justify-content: flex-end; position: relative; isolation: isolate; color: #fff; background-color: #11121a; overflow: hidden; clip-path: polygon(12px 0, 100% 0, 100% calc(100% - 12px), calc(100% - 12px) 100%, 0 100%, 0 12px); transition: box-shadow .3s ease; }
.mkt-mechanism-row article:nth-child(1) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/goal-growth.webp"); --mkt-mechanism-position: 88% center; }
.mkt-mechanism-row article:nth-child(2) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/service-mini-game.webp"); }
.mkt-mechanism-row article:nth-child(3) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/service-mini-program.webp"); }
.mkt-mechanism-row article:nth-child(4) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/service-live-screen.webp"); }
.mkt-mechanism-row article:nth-child(5) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/goal-activation.webp"); --mkt-mechanism-position: 90% center; }
.mkt-mechanism-row article:nth-child(6) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/goal-conversion.webp"); --mkt-mechanism-position: 92% center; }
.mkt-mechanism-row article:nth-child(7) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/service-h5.webp"); }
.mkt-mechanism-row article:nth-child(8) { --mkt-mechanism-image: url("../../image-jy/marketing-redesign/service-ai.webp"); }
.mkt-mechanism-row article::before { content: ""; position: absolute; z-index: 0; inset: 0; display: block; background-image: var(--mkt-mechanism-image); background-position: var(--mkt-mechanism-position, center); background-size: cover; background-repeat: no-repeat; transform: scale(1); transition: transform .5s cubic-bezier(.2,.7,.2,1); pointer-events: none; }
.mkt-mechanism-row article::after { content: ""; position: absolute; z-index: 1; inset: 38% 0 0; background: linear-gradient(180deg, transparent, rgba(5,7,15,.7)); pointer-events: none; }
.mkt-mechanism-row article:hover { box-shadow: inset 0 0 0 1px rgba(255,255,255,.28), 0 16px 34px rgba(20,27,44,.16); }
.mkt-mechanism-row article:hover::before { transform: scale(1.06); }
.mkt-mechanism-row em, .mkt-mechanism-row h3, .mkt-mechanism-row p { position: relative; z-index: 2; }
.mkt-mechanism-row em { position: absolute; top: 20px; left: 20px; padding: 5px 9px; color: #fff; background: var(--mkt-pink); font-family: Inter, Arial, sans-serif; font-size: 14px; line-height: 1.25; font-style: normal; font-weight: 500; letter-spacing: .03em; }
.mkt-mechanism-row h3 { margin: 0 0 8px; color: #fff; font-size: 22px; font-weight: 900; text-shadow: 0 2px 12px rgba(0,0,0,.7); transition: color .25s ease; }
.mkt-mechanism-row article:hover h3 { color: var(--mkt-lime); }
.mkt-mechanism-row p { margin: 0; color: rgba(255,255,255,.72); font-size: 14px; line-height: 1.55; text-shadow: 0 1px 8px rgba(0,0,0,.72); }
.mkt-mechanisms #mechanisms-title { max-width: none; white-space: nowrap; font-size: clamp(34px, 2.9vw, 48px); }

/* Keep both shared footer bands aligned to this page's 1440px content width. */
body.marketing-redesign #jy-footer .container { width: min(1440px, calc(100% - 80px)); max-width: none; margin-inline: auto; }

/* AI */
.mkt-ai { color: #fff; background: #080910; }
.mkt-ai::before { content: ""; position: absolute; inset: 0; background: radial-gradient(circle at 75% 45%, rgba(124,60,255,.3), transparent 30%), radial-gradient(circle at 70% 60%, rgba(21,89,255,.24), transparent 40%); }
.mkt-ai__layout { position: relative; display: grid; grid-template-columns: .9fr 1.1fr; gap: 70px; align-items: center; }
.mkt-ai .mkt-heading { display: block; margin-bottom: 42px; }
.mkt-ai .mkt-heading > p { margin-bottom: 24px; }
.mkt-ai .mkt-heading h2 { margin-bottom: 20px; }
.mkt-ai__copy ul { margin: 0; padding: 0; list-style: none; border-top: 1px solid rgba(255,255,255,.14); }
.mkt-ai__copy li { display: grid; grid-template-columns: 150px 1fr; gap: 24px; padding: 21px 0; border-bottom: 1px solid rgba(255,255,255,.14); transition: transform .25s ease, border-color .25s ease; }
.mkt-ai__copy li:hover { transform: translateX(7px); border-color: rgba(229,255,82,.48); }
.mkt-ai__copy li:hover b { color: var(--mkt-lime); }
.mkt-ai__copy li b { color: #fff; font-size: 15px; }
.mkt-ai__copy li span { color: rgba(255,255,255,.58); font-size: 14px; line-height: 1.7; }
.mkt-ai__visual { min-height: 620px; position: relative; perspective: 1100px; }
.mkt-ai__portrait { position: absolute; inset: 30px 22px 0 54px; border: 1px solid rgba(255,255,255,.26); background: url("../../image-jy/marketing-redesign/ai-brand-consultant.webp") center / cover no-repeat; clip-path: polygon(32px 0, 100% 0, 100% calc(100% - 32px), calc(100% - 32px) 100%, 0 100%, 0 32px); transform: rotateY(-4deg); overflow: hidden; }
.mkt-ai__card { position: absolute; z-index: 3; width: 270px; padding: 20px; border: 1px solid rgba(255,255,255,.24); background: rgba(13,15,27,.78); backdrop-filter: blur(14px); box-shadow: 0 22px 70px rgba(0,0,0,.35); transition: transform .28s ease, border-color .28s ease; }
.mkt-ai__card:hover { transform: translateY(-5px); border-color: rgba(229,255,82,.58); }
.mkt-ai__card small { color: var(--mkt-lime); }
.mkt-ai__card p { margin: 8px 0 0; color: #fff; font-size: 14px; line-height: 1.7; }
.mkt-ai__card--one { left: 0; top: 90px; }
.mkt-ai__card--two { left: 26px; bottom: 82px; }
.mkt-ai__chips { position: absolute; z-index: 4; left: 105px; right: 20px; bottom: 28px; display: flex; gap: 8px; flex-wrap: wrap; }
.mkt-ai__chips span { padding: 8px 12px; color: #fff; border: 1px solid rgba(255,255,255,.22); background: rgba(7,8,16,.65); font-size: 12px; }

/* Cases and partner wall */
.mkt-cases { background: #f8f8f3; }
.mkt-case-grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: 18px; }
.mkt-case-card { position: relative; min-width: 0; overflow: hidden; background: #11121a; clip-path: polygon(18px 0, 100% 0, 100% calc(100% - 18px), calc(100% - 18px) 100%, 0 100%, 0 18px); }
.mkt-case-card a { display: block; color: #fff; }
.mkt-case-card__image { overflow: hidden; }
.mkt-case-card img { display: block; width: 100%; height: auto; object-fit: contain; transition: transform .5s cubic-bezier(.2,.7,.2,1); }
.mkt-case-card:hover img { transform: scale(1.06); }
.mkt-case-card__copy { min-height: 58px; display: flex; align-items: center; justify-content: space-between; gap: 16px; padding: 10px 14px; }
.mkt-case-card h3 { margin: 0; color: #fff; font-size: 15px; line-height: 1.35; font-weight: 800; }
.mkt-case-card span { flex: 0 0 auto; color: var(--mkt-lime); font-size: 22px; }
.mkt-case-skeleton { aspect-ratio: 4 / 3.85; background: linear-gradient(100deg, #e5e5df 30%, #f6f6f2 50%, #e5e5df 70%); background-size: 220% 100%; animation: mkt-loading 1.3s linear infinite; }
.mkt-case-empty { grid-column: 1 / -1; margin: 0; padding: 56px 24px; border: 1px solid var(--mkt-line); color: #6a6d75; text-align: center; }
@keyframes mkt-loading { to { background-position: -220% 0; } }
.mkt-cases__more { display: flex; justify-content: center; margin-top: 36px; }
.mkt-cases #cases-title { max-width: none; white-space: nowrap; font-size: clamp(34px, 2.9vw, 48px); }
.mkt-partners { width: 100vw; margin-top: 56px; margin-left: calc(50% - 50vw); padding: 0; border: 0; }
.mkt-partners__rows { display: grid; gap: 5px; overflow: hidden; }
.mkt-partner-viewport { overflow: hidden; }
.mkt-partner-viewport > div { width: max-content; height: 108px; display: flex; align-items: center; will-change: transform; animation: mkt-partner-slide 58s linear infinite; }
.mkt-partner-set { display: flex; align-items: center; gap: 26px; padding-right: 26px; }
.mkt-partner-viewport:nth-child(2) > div { animation-duration: 60s; animation-direction: reverse; }
.mkt-partner-viewport:nth-child(3) > div { animation-duration: 55s; }
.mkt-partner-viewport:hover > div { animation-play-state: paused; }
@keyframes mkt-partner-slide { to { transform: translateX(-50%); } }
.mkt-partner-logo { width: 235px; height: 96px; display: grid; place-items: center; flex: 0 0 auto; padding: 0 14px; border: 1px solid rgba(15,23,42,.07); border-radius: 8px; background: #fff; transition: transform .24s ease, box-shadow .24s ease, border-color .24s ease; }
.mkt-partner-logo img { max-width: 216px; max-height: 77px; width: 100%; height: 100%; object-fit: contain; filter: grayscale(1); opacity: .74; transition: filter .25s ease, opacity .25s ease, transform .25s ease; }
.mkt-partner-logo:hover { transform: translateY(-2px); border-color: rgba(0,114,255,.16); box-shadow: 0 10px 26px rgba(15,23,42,.06); }
.mkt-partner-logo:hover img { filter: grayscale(0); opacity: .86; transform: translateY(-1px); }

/* Process */
.mkt-process { background: #fff; }
.mkt-process__grid { margin: 0; padding: 0; display: grid; grid-template-columns: repeat(3, 1fr); list-style: none; border-top: 1px solid var(--mkt-line); border-left: 1px solid var(--mkt-line); }
.mkt-process__grid li { min-height: 230px; display: grid; grid-template-columns: 90px 1fr; gap: 22px; padding: 34px; border-right: 1px solid var(--mkt-line); border-bottom: 1px solid var(--mkt-line); transition: transform .25s ease, background-color .25s ease, box-shadow .25s ease; }
.mkt-process__grid li:hover { z-index: 1; transform: translateY(-5px); background: #fafaf5; box-shadow: 0 18px 38px rgba(23,31,48,.09); }
.mkt-process__grid > li > span { color: var(--mkt-blue); font-family: Impact, sans-serif; font-size: 48px; line-height: 1; }
.mkt-process__grid h3 { margin: 5px 0 14px; font-size: 22px; font-weight: 900; }
.mkt-process__grid p { margin: 0 0 24px; color: #656973; font-size: 14px; line-height: 1.8; }
.mkt-process__grid small { display: inline-block; padding-bottom: 5px; border-bottom: 3px solid var(--mkt-lime); color: #343741; font-size: 14px; font-weight: 700; }
.mkt-process #process-title { max-width: none; white-space: nowrap; font-size: clamp(34px, 2.9vw, 48px); }

/* Why us */
.mkt-why { color: #fff; background: var(--mkt-blue); }
.mkt-why::before { content: "JOY IN INTERACTION / "; position: absolute; top: 30px; right: -40px; color: rgba(255,255,255,.08); font-family: Impact, sans-serif; font-size: clamp(80px, 12vw, 180px); white-space: nowrap; transform: rotate(-6deg); }
.mkt-why__layout { position: relative; display: grid; grid-template-columns: .9fr 1.1fr; gap: 80px; align-items: start; }
.mkt-why .mkt-heading { display: block; position: sticky; top: 130px; margin: 0; }
.mkt-why .mkt-heading > p { margin-bottom: 24px; }
.mkt-why .mkt-heading h2 { margin-bottom: 22px; }
.mkt-why .mkt-heading > div { margin-bottom: 30px; }
.mkt-why__facts { display: grid; grid-template-columns: repeat(2, 1fr); border-top: 1px solid rgba(255,255,255,.28); border-left: 1px solid rgba(255,255,255,.28); }
.mkt-why__facts article { min-height: 270px; padding: 34px; border-right: 1px solid rgba(255,255,255,.28); border-bottom: 1px solid rgba(255,255,255,.28); transition: transform .25s ease, background-color .25s ease; }
.mkt-why__facts article:hover { z-index: 1; transform: translateY(-5px); background: rgba(255,255,255,.065); }
.mkt-why__facts strong { color: var(--mkt-lime); font-family: Impact, sans-serif; font-size: 62px; line-height: 1; font-weight: 400; }
.mkt-why__facts h3 { margin: 32px 0 12px; color: #fff; font-size: 21px; }
.mkt-why__facts p { margin: 0; color: rgba(255,255,255,.68); font-size: 14px; line-height: 1.8; }

/* FAQ */
.mkt-faq { background: #f2f2ec; }
.mkt-faq__layout { display: grid; grid-template-columns: 430px minmax(0, 1fr); gap: 95px; align-items: start; }
.mkt-faq .mkt-heading { display: block; position: sticky; top: 130px; margin: 0; }
.mkt-faq .mkt-heading > p { margin-bottom: 24px; }
.mkt-faq .mkt-heading h2 { margin-bottom: 20px; }
.mkt-faq__list { border-top: 1px solid #bfc1c3; }
.mkt-faq details { border-bottom: 1px solid #bfc1c3; }
.mkt-faq summary { position: relative; padding: 26px 54px 26px 0; font-size: 17px; font-weight: 800; cursor: pointer; list-style: none; }
.mkt-faq summary::-webkit-details-marker { display: none; }
.mkt-faq summary::before, .mkt-faq summary::after { content: ""; position: absolute; top: 50%; right: 8px; width: 18px; height: 2px; background: #16171e; transition: transform .25s ease; }
.mkt-faq summary::after { transform: rotate(90deg); }
.mkt-faq details[open] summary::after { transform: rotate(0); }
.mkt-faq details[open] summary { color: var(--mkt-blue); }
.mkt-faq details:not([open]):hover summary { color: var(--mkt-blue); transform: translateX(5px); }
.mkt-faq summary { transition: color .22s ease, transform .22s ease; }
.mkt-faq details p { margin: -5px 0 0; padding: 0 52px 26px 0; color: #646871; font-size: 14px; line-height: 1.9; }

/* Progressive entrance animation: content is visible unless JS opts in. */
.mkt-motion .mkt-reveal { opacity: 1; transform: translateY(24px); transition: transform .65s cubic-bezier(.2,.7,.2,1); }
.mkt-motion .mkt-reveal.is-visible { transform: none; }
.mkt-service-stage .mkt-reveal:nth-child(2), .mkt-problem-list .mkt-reveal:nth-child(2), .mkt-case-grid .mkt-reveal:nth-child(2), .mkt-process__grid .mkt-reveal:nth-child(2) { transition-delay: .06s; }
.mkt-service-stage .mkt-reveal:nth-child(3), .mkt-problem-list .mkt-reveal:nth-child(3), .mkt-case-grid .mkt-reveal:nth-child(3), .mkt-process__grid .mkt-reveal:nth-child(3) { transition-delay: .12s; }
.mkt-service-stage .mkt-reveal:nth-child(4), .mkt-problem-list .mkt-reveal:nth-child(4), .mkt-case-grid .mkt-reveal:nth-child(4), .mkt-process__grid .mkt-reveal:nth-child(4) { transition-delay: .18s; }

@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  .mkt-hero__ticker div { animation: none; }
  .mkt-motion .mkt-reveal { opacity: 1; transform: none; transition: none; }
  .marketing-redesign * { transition-duration: .01ms !important; }
}

@media (max-width: 1399px) {
  .mkt-container, #header .container { width: min(100% - 48px, 1120px); }
  .mkt-heading { grid-template-columns: 250px 1fr; gap: 24px 34px; }
  .mkt-service-stage { grid-template-columns: repeat(4, 1fr); align-items: stretch; }
  .mkt-service, .mkt-service:nth-child(n) { min-height: 360px; border-bottom: 1px solid var(--mkt-line); }
  .mkt-service h3 { margin-top: 12px; }
  .mkt-mechanism-row { grid-template-columns: repeat(4, 1fr); }
  .mkt-case-grid { grid-template-columns: repeat(4, 1fr); }
  .mkt-faq__layout { grid-template-columns: 360px 1fr; gap: 60px; }
}

@media (max-width: 991px) {
  #header:not(.sticky-header) #header-wrap { background: rgba(5,6,15,.72) !important; backdrop-filter: blur(12px) !important; }
  #header .container { width: calc(100% - 32px); }
  #header #logo img { width: 138px !important; }
  .mkt-container { width: calc(100% - 40px); }
  .mkt-section { padding: 80px 0; }
  .mkt-heading { display: block; margin-bottom: 38px; }
  .mkt-heading > p { margin: 0 0 18px; }
  .mkt-heading h2 { margin-bottom: 14px; }
  .mkt-hero__inner { padding: 138px 0 88px; }
  .mkt-hero__copy { max-width: 720px; }
  .mkt-hero__proof > div { min-width: 116px; padding-inline: 15px; }
  .mkt-problem-layout, .mkt-ai__layout, .mkt-why__layout { grid-template-columns: 1fr; gap: 50px; }
  .mkt-goal-shell { grid-template-columns: 230px 1fr; }
  .mkt-goal-content { grid-template-columns: 1fr; padding: 44px; }
  .mkt-goal-content aside { position: static; width: auto; display: block; margin-top: 42px; }
  .mkt-goal-content aside strong { margin: 12px 0 22px; font-size: 17px; line-height: 1.7; }
  .mkt-ai__visual { min-height: 560px; }
  .mkt-why .mkt-heading, .mkt-faq .mkt-heading { position: static; }
  .mkt-faq__layout { grid-template-columns: 1fr; gap: 44px; }
  .mkt-case-grid { grid-template-columns: repeat(2, 1fr); }
}

@media (max-width: 767px) {
  .mkt-container { width: calc(100% - 28px); }
  .mkt-section { padding: 66px 0; }
  .mkt-heading h2 { font-size: 32px; }
  .mkt-heading > div { font-size: 14px; }
  .mkt-hero { min-height: 780px; }
  .mkt-hero__media { object-position: 62% center; }
  .mkt-hero__shade { background: linear-gradient(90deg, rgba(3,4,11,.9), rgba(4,5,13,.52)), linear-gradient(180deg, rgba(3,4,10,.08), rgba(3,4,10,.82)); }
  .mkt-hero__inner { align-items: flex-end; padding: 142px 0 112px; }
  .mkt-hero__copy { width: 100%; }
  .mkt-kicker { font-size: 13px; }
  .mkt-hero h1 .mkt-title-primary { font-size: clamp(48px, 13.8vw, 58px); }
  .mkt-hero h1 strong { margin-top: 10px; font-size: clamp(29px, 8.35vw, 35px); }
  .mkt-hero__lead { font-size: 15px; line-height: 1.8; }
  .mkt-hero__actions { flex-direction: column; align-items: stretch; }
  .mkt-hero__form { width: 100%; }
  .mkt-phone-field { width: auto; flex: 1 1 auto; }
  .mkt-hero__form .mkt-button { width: auto; flex: 0 0 auto; }
  .mkt-hero__proof { width: 100%; display: grid; grid-template-columns: repeat(3, 1fr); }
  .mkt-hero__proof > div { min-width: 0; padding-inline: 12px; }
  .mkt-button { width: 100%; }
  .mkt-heading > p { font-size: 16px; }
  .mkt-heading > p span { min-width: 43px; height: 29px; }
  .mkt-hero__form { flex-direction: column; }
  .mkt-phone-field, .mkt-hero__form .mkt-button { width: 100%; }
  .mkt-hero__proof { margin-top: 26px; }
  .mkt-hero__proof b { font-size: 17px; }
  .mkt-hero__proof div > span { font-size: 10px; }
  .mkt-service-stage { grid-template-columns: repeat(2, 1fr); }
  .mkt-service, .mkt-service:nth-child(n), .mkt-service:hover { min-height: 330px; }
  .mkt-service__copy { top: calc(52% + 15px); right: 18px; bottom: 16px; left: 18px; }
  .mkt-service h3 { margin-top: 10px; font-size: 20px; }
  .mkt-service b { font-size: 40px; }
  .mkt-problem-list { grid-template-columns: 1fr; }
  .mkt-problem-list article { min-height: 150px; border-right: 0; }
  .mkt-data-panel { min-height: 430px; padding: 28px 22px; }
  .mkt-data-numbers strong { font-size: 30px; }
  .mkt-goal-shell { display: block; }
  .mkt-goal-nav { display: flex; overflow-x: auto; padding: 10px; scrollbar-width: none; }
  .mkt-goal-nav::-webkit-scrollbar { display: none; }
  .mkt-goal-nav button { flex: 0 0 auto; width: auto; padding: 13px 16px; white-space: nowrap; }
  .mkt-goal-nav button:hover, .mkt-goal-nav button.is-active { transform: none; }
  .mkt-goal-content { min-height: 560px; padding: 34px 24px; background-position: 62% center; }
  .mkt-goal-content h3 { font-size: 34px; }
  .mkt-goals #goals-title { white-space: normal; font-size: 32px; }
  .mkt-process #process-title { white-space: normal; font-size: 32px; }
  .mkt-mechanism-row { grid-template-columns: repeat(2, 1fr); }
  .mkt-mechanism-row article { min-height: 200px; }
  .mkt-mechanisms #mechanisms-title { white-space: normal; font-size: 32px; }
  .mkt-ai__copy li { grid-template-columns: 1fr; gap: 8px; }
  .mkt-ai__visual { min-height: 520px; }
  .mkt-ai__portrait { inset: 22px 12px 20px 30px; padding: 28px; }
  .mkt-ai__portrait span { font-size: 62px; }
  .mkt-ai__portrait strong { font-size: 28px; }
  .mkt-ai__card { width: 220px; padding: 15px; }
  .mkt-ai__card--one { top: 55px; }
  .mkt-ai__card--two { bottom: 70px; }
  .mkt-ai__chips { left: 48px; bottom: 0; }
  .mkt-case-grid { grid-template-columns: 1fr; }
  .mkt-cases #cases-title { white-space: normal; font-size: 32px; }
  .mkt-partners { margin-top: 44px; }
  .mkt-partner-viewport > div { height: 88px; }
  .mkt-partner-set { gap: 14px; padding-right: 14px; }
  .mkt-partner-logo { width: 178px; height: 78px; }
  .mkt-partner-logo img { max-width: 155px; max-height: 60px; }
  .mkt-process__grid { grid-template-columns: 1fr; }
  .mkt-process__grid li { min-height: 190px; grid-template-columns: 70px 1fr; padding: 26px 20px; }
  .mkt-why__facts { grid-template-columns: 1fr; }
  .mkt-why__facts article { min-height: 220px; }
}

@media (max-width: 420px) {
  .mkt-service-stage { grid-template-columns: 1fr; }
  .mkt-service, .mkt-service:nth-child(n), .mkt-service:hover { min-height: 270px; }
  .mkt-service::after { height: 58%; }
  .mkt-service__copy { top: calc(42% + 15px); }
  .mkt-service h3 { margin-top: 42px; }
  .mkt-data-numbers { grid-template-columns: 1fr 1fr; gap: 18px 10px; }
  .mkt-data-numbers strong { font-size: 25px; }
  .mkt-mechanism-row { grid-template-columns: 1fr 1fr; gap: 7px; }
  .mkt-mechanism-row article { min-height: 185px; padding: 18px 13px; }
  .mkt-ai__card--two { right: -4px; }
}